SILEA provides Chinese manufacturing factories with end-to-end exhibition participation and customer acquisition conversion services for global industry trade shows. We cover top-tier events like the Canton Fair and Milan Furniture Fair, and can also match factories with key exhibitions based on product category and target markets—including the Cologne Furniture Fair, Paris Maison&Objet, Frankfurt ISH, Italy Cersaie, US KBIS, US High Point Market, and Middle East The Big 5—helping enterprises enter target markets with lower trial-and-error costs and establish a stable source of clients.

Our services include exhibition selection strategy and planning, booth booking and build coordination, sample combination and display planning, English documentation and product parameter systems, pricing frameworks and quotation templates, unified contract and payment term standards, as well as on-site reception scripts and negotiation point support—ensuring “effective showcasing, clear communication, accurate quoting, and smooth progression.”

During exhibitions, Sili assists in establishing a lead grading and customer management mechanism, clarifying trial order pathways and follow-up actions. Post-show, we advance quoting, sampling, trial orders, and framework cooperation according to a fixed schedule. Through data review, we refine customer profiles and hot-selling category insights to form a replicable overseas customer acquisition system, continuously improving exhibition ROI and deal-closing efficiency.